Top Trends in Location-Based Entertainment You Need to Know

Saturday, August 16, 2025

The global entertainment industry is rapidly evolving, and Location-Based Entertainment (LBE) has become one of the most promising business models. From shopping malls to family entertainment centers, and from VR arcades to immersive theme parks, LBE venues are attracting families, teens, and young adults with unique experiences.

In this article, we’ll explore the top trends shaping LBE in 2025 that every investor, operator, and supplier should know.

Trend 1: Immersive and Interactive Experiences

Consumers no longer want passive entertainment—they crave immersion and interaction.

  • AR/VR Experiences: VR roller coasters, AR battle games, and VR racing create unforgettable excitement.

  • Immersive Spaces: Themed zones with lighting, sound, and stage design make players feel like they’re inside a movie.

  • Projection & Interactive Walls: Combining art, technology, and playability with strong social media appeal.

📌 Keywords: immersive entertainment, AR VR arcade, interactive attractions

Based Entertainment (2)


Trend 2: Rise of Small-Scale and Low-Investment Operations

Not every operator needs a huge theme park. Many investors are turning to small, flexible, and quick-return setups.

  • Mini Arcades: Compact spaces with claw machines, mini basketball, and redemption games.

  • Pop-Up Entertainment: Short-term arcade setups in shopping malls that attract heavy foot traffic.

  • Revenue Sharing Models: Partnering with malls using profit-sharing instead of high rental fees.

📌 Keywords: small arcade machines, mini arcade investment, low-cost entertainment


Trend 3: Social Engagement and Secondary Spending

Modern players value social interaction and shareability as much as the games themselves.

  • Competitive Challenges: Punching machines, basketball shooting, and racing machines drive friendly competition.

  • Photo Zones & Check-In Walls: Encourage visitors to post on Instagram, TikTok, and Facebook.

  • Food & Beverage Integration: Combo packages keep families staying longer and spending more.

📌 Keywords: social arcade games, competitive arcade machines, arcade with F&B


Trend 4: Family and Kids-Oriented Entertainment

Family-friendly LBE venues are becoming increasingly popular, especially in shopping malls.

  • Parent-Child Play Areas: Kids basketball, kiddie rides, and soft play structures.

  • Edutainment Concepts: Blending learning and play to attract parents who seek educational value.

  • Safety & Hygiene: Operators must ensure equipment safety, durability, and child-friendly design.

📌 Keywords: family arcade games, kids entertainment, edutainment machines


Trend 5: Cross-Industry Integration and IP Branding

To stand out in the competitive market, LBE operators are creating unique entertainment ecosystems.

  • Entertainment + Retail: Combining arcades with toy shops or claw machine stores.

  • Esports Integration: Adding esports tournaments to attract Gen Z and millennials.

  • Branded IP Partnerships: Licensed anime, movie, or game IP themes boost foot traffic.

📌 Keywords: branded arcade games, IP-based entertainment, esports arcade


Conclusion: The Future of LBE Success

The LBE industry is evolving from traditional arcade machines to immersive, social-driven, and family-oriented experiences.
For investors and operators, success depends on:

  1. Targeting the right audience (kids, families, young adults).

  2. Balancing small-scale machines with immersive attractions.

  3. Creating shareable, social-friendly entertainment zones.

  4. Partnering with reliable suppliers for safe and high-quality equipment.


Why Choose Dinibao as Your Partner?

Dinibao is a professional amusement machine manufacturer and LBE solution provider, offering a wide range of arcade machines including claw machines, basketball games, redemption games, and kiddie rides. With customized design, strong R&D, and reliable global shipping, we help investors and operators create profitable, trendy, and safe entertainment centers.

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